Jarrett Smith serves as the SVP of Strategy and Partner at Echo Delta, where responsibilities include guiding a multidisciplinary team and advancing client offerings while hosting the "Higher Ed Marketing Lab" podcast and leading industry research initiatives. Previous experience includes roles as Digital Director at CNP, managing digital marketing strategies for notable clients, and founding Fieldcraft Marketing LLC. Jarrett also held leadership positions at Maximize Social Media, overseeing operations and social media marketing strategies, and served as a Senior Training Developer at Publix, focusing on organizational development. Educational achievements include a Mini MBA in Marketing and a CORe Credential from Harvard Business School Online, along with a BA in English Literature from Florida Southern College.
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