Julian Bouvret

International Innovation Director - International Marketing at Eckes-Granini

Julian Bouvret has a diverse work experience spanning various roles and industries. Julian is currently working at Eckes-Granini as the International Innovation Director in International Marketing, a position they have held since November 2021. Prior to this, Julian worked as the Head of Trade & Shopper Marketing, Category Management & Insights at Eckes-Granini from April 2020 to November 2021.

Before joining Eckes-Granini, Julian worked at Beam Suntory, where they held the position of Key Account Manager from May 2019 to March 2020. Julian also served as a Senior Brand Manager for Jim Beam from January 2018 to April 2019.

Julian's earlier experiences include working as a Brand Manager for Die Limo von granini at Eckes-Granini from October 2016 to December 2017, and at PepsiCo as a Brand Manager for Rockstar Energy Drink from March 2015 to September 2016. Julian also held various roles within PepsiCo, including Junior Brand Manager for Rockstar Energy Drink Germany, Junior Brand Manager for Carbonated Soft Drinks Germany, and Assistant Brand Manager for Carbonated Soft Drinks Germany between 2011 and 2013.

Julian began their career in brand management as a graduand and intern at PepsiCo in 2010, and they have gained valuable experience from various jobs across different employers from 2002 to 2009. Their breadth of experience in marketing and management positions demonstrates their versatility and adaptability in the industry.

Julian Bouvret earned a B.A. in Security Management from the Berlin School of Economics and Law from 2006 to 2009. Julian later pursued an MBA in Marketing Management from Grenoble Ecole de Management from 2009 to 2011. In 2010, they attended Oxford Brookes University for a New Venture Business Planning Elective. Julian also studied Economics at FernUniversität in Hagen from 2007 to 2009.

Location

Sörgenloch, Germany

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Eckes-Granini

Eckes-Granini Group GmbH: The leading supplier of fruit juices and fruit beverages in Europe “We bring the best of fruit for a healthy and enjoyable life – with respect and responsibility for people and planet". That is the guiding principle for the Eckes-Granini Group. The independent and financially sound family-owned business based in Nieder-Olm, Germany (Rhineland-Palatinate) is focused on its committed and competent employees, its strong brands in the juice, fruit beverage and smoothies segments and a long-term strategic orientation devoted to generating sustainable added value. Eckes-Granini has pursued a consistent international expansion course since the early 1990s. Today, Eckes-Granini operates with fully owned subsidiaries and strategic partners, primarily in Europe – and achieves in Business Year 2021 annual turnover of 856 million euros with a total of 1697 employees. Together with strong national and regional juice and fruit-beverage brands such as hohes C, Joker, Marli, SIÓ, YO, Brämhults, Rynkeby, God Morgon and Elmenhorster, the internationally renowned premium brands granini and Pago represent the foundation of the Eckes-Granini Group. Superior quality always has top priority – from carefully selected fruits and raw materials to the gentle production process to the finished product. We are represented all over Europe – in the retail food trade and the out-of-home market – by an innovative product portfolio consisting of fruit juices, fruit beverages, fruit syrups, smoothies and fruit-based refreshment drinks. Consumers in over 80 countries, most notably in Europe, know and appreciate our fruit juices and our wide range of fruit beverages. The success achieved by our brands is attributable to outstanding product quality, unique positioning, sustainable innovations and strong advertising support. To learn more about us please visit our homepage.