Jiawen (Cath) Zhang

Regional Marketing Head, European Markets at EcoFlow

Jiawen (Cath) Zhang has extensive experience in marketing, beginning with an internship at Ogilvy & Mather in 2012. Jiawen (Cath) then served as an Account Executive and Senior Account Executive at Bates CHI&Partners from 2013 to 2015. In 2015, they were Global Marketing Manager at Mobvista, where they were responsible for brand communications via themed events. From 2017 to 2020, they were Senior Marketing Manager and B2B Marketing Lead at Alibaba Group, where they were responsible for branding and marketing for the B2B platform, conducting B2B marketing methods, and building reputations through the media, social media, or self-produced communications. Most recently, they have been Regional Marketing Head for the Italy Market at realme since 2020, and will become Regional Marketing Head for the European Markets at EcoFlow starting in 2022.

Jiawen (Cath) Zhang has a Master of Business Administration (MBA) from Sun Yat-sen University, which they obtained between 2019 and 2022. Jiawen (Cath) also holds a Bachelor of Arts (BA) from the same university, which they obtained between 2009 and 2013. Additionally, they hold a TEM-8 certification from the Ministry of Education of the People's Republic of China.

Links

Previous companies

Mobvista. logo
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Timeline

  • Regional Marketing Head, European Markets

    August, 2022 - present

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