David Bradfield

David Bradfield is an accomplished marketing and communication executive with extensive experience in leading integrated marketing and communication strategies. Currently serving as Vice President of Integrated Marketing & Communication at Definity since November 2021, David oversees brand and reputation management. Previously, David held multiple senior roles at Economical Insurance, including Vice President of Integrated Marketing & Communication and Vice President of Communication, leading initiatives in brand strategy, reputation management, and business transformation during the company's significant demutualization process. Additional experience includes leadership positions at Sonnet Insurance Company and renowned agencies such as SapientNitro and Fleishman-Hillard, focusing on digital communication and marketing strategies. David's educational background includes a BA in Communications from Wilfrid Laurier University and further studies in Public Relations and finance.