Aparajita Arora

Aparajita Arora is a seasoned professional in product design and merchandising, currently serving as the Business Owner at Blue Bloom since January 2022, specializing in home accents and gifts. Prior experience includes roles as a Senior Merchandiser at Tangerine Designs Pvt. Ltd. and at XL Enterprises Ltd., as well as Head Designer and Merchandiser at Salnik Solutions, focusing on women's western garments and accessories. With a strong foundation in design, Aparajita began a career at Ritika Pvt. Ltd. under renowned designer Ritu Kumar, working on ethnic Indian women's wear, and gained valuable experience in leather goods at Om Leather Art Deco Pvt. Ltd. Educational credentials include a diploma in Leather Apparel Fashion Technology from the National Institute of Fashion Technology and further studies at the London College of Fashion, complemented by a Bachelor’s Degree from Bhawanipore Education Society College.