Cathy Yue

Cathy Yue is the Managing Director of Edelman China, overseeing brand communication across three major cities: Beijing, Shanghai, and Guangzhou. With over 13 years of experience in brand positioning and marketing, Cathy has successfully led diverse projects in both B2C and B2B sectors. Previously, Cathy held various roles at Edelman, including General Manager and Group Account Director, where they significantly expanded team size and revenue. Cathy began their career in marketing and communications, earning a Master's degree in International Journalism from the Communication University of China.