Dr. Simone Kurtzke is an accomplished academic and marketing professional with extensive experience in online education and social media marketing. Currently serving as the Deputy Head of Global Online at Edinburgh Napier University, Dr. Kurtzke leads the strategy and operational aspects of six online business degrees while enhancing the digital student experience. A lecturer in Marketing, Dr. Kurtzke has held various leadership roles including Programme Leader for the BA Marketing Management (Online) and research lead in digital skills and AI in Marketing Education. Previous roles include freelance social media marketing expertise for organizations like StrawberrySocial Ltd and The Social Element, as well as positions in quality assurance and digital training with notable companies such as Google. Dr. Kurtzke's educational credentials include a PhD in Media Studies and a Master's degree in Blended and Online Education from Edinburgh Napier University, among other qualifications.