The Design and Product Development team at EDITED plays a pivotal role in conceptualizing and creating the brand's unique fashion offerings. Comprising fashion designers, product developers, and specialists in garments and textiles, the team collaborates to develop twelve distinct and fashion-forward collections each year. They carefully select materials, create inspiring prints, and design flattering cuts, ensuring that each piece aligns with EDITED's modern and versatile style. This team is essential in maintaining EDITED's high standards of quality, affordability, and sustainability while continuously pushing the envelope in contemporary fashion.