Edward Snell & Co is an independent spirits group guided by a purpose to pursue greatness for good. The company has capabilities in spirits distillation, manufacturing, distribution, sales and marketing. With a portfolio of award-winning local and international brands, and powered by people who seek to achieve great things, our goal is to create a future that is good for all. 

Founded in 1848, Edward Snell & Co is the largest independent spirits company in South Africa. We have more than 23 brands in our stable, which include our own local brands and representing four key international principal portfolios namely that of William Grant and Sons, Remy Cointreau, Proximo and Stroh. We market these brands in various African and International markets, including South Africa, Mozambique, Namibia, Abu Dhabi, Swaziland, Botswana, Tanzania, Ghana, Kenya and Zambia amongst others.

With long term sustainability at the core of our business, we conduct our operations in ways that serve the interests of all our stakeholders: Our staff, customers, consumers, principals, suppliers and the local communities in which we operate. Driving sustainable stakeholder engagement is at the heart of our business, therefore not simply to create value, but to share it. Ultimately, this desire is rooted in our purpose: To pursue greatness for good.


Manufacturing

Sales

Edward Snell & Co Pty Ltd

Karin Krause Wessels

Kevin Fredericks

Neil Proudfoot

Melanie Campbell

Chris Price

Bayanda Cwazibe

Andries Kruger

The Sales Team at Edward Snell & Co Pty Ltd is responsible for driving revenue growth through the effective distribution and promotion of the company's extensive portfolio of local and international spirit brands. They manage key accounts, establish and nurture client relationships, develop strategic sales plans, and ensure that the company's products reach various African and international markets. By working closely with customers, stakeholders, and partners, the Sales Team plays a crucial role in achieving the company's mission of pursuing greatness for good.

Sales Team

Marketing Team

Operations Team

Sales Team

About

Team members

Other teams at Edward Snell & Co Pty Ltd

Marketing Team

Operations Team