Effie Worldwide
Kevin M. serves as the Creative Director at HoneyWired since April 2019, specializing in award-winning digital and experiential initiatives, including notable projects like WWII Most Wanted Art™, Ugly Gerry, and AR experiences for the Art Institute of Chicago and COVID-themed content. Kevin is an active member of the Board of Trustees for the Monuments Men and Women Foundation and serves as a judge for organizations such as Campaign US BIG Awards, The Drum Awards for Experience, the Academy of Interactive & Visual Arts, and Effie Worldwide. As the founder of Agency Afterhours, Kevin leads a collective of creative professionals united by a passion for music and creativity. Previous roles include Creative Director at OMD USA and Associate Creative Director at Leo Burnett, where Kevin contributed to multiple award-winning campaigns for major brands such as Allstate, McDonald's, and Jim Beam, alongside additional client work for industry leaders like Samsung and Nintendo. Kevin began the career as a Freelance Producer for Flavorpill Media working on various events and campaigns.
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Effie Worldwide
Leading, inspiring and championing the practice and practitioners of marketing effectiveness globally. Effie stands for marketing effectiveness, spotlighting ideas that work and serving as the forum for the global marketing industry. Through a network of 50+ partner organizations worldwide, Effie identifies, recognizes and celebrates effective marketing programs and the teams who create them. Effie’s offerings include the Effie Index, a ranking of the most effective companies worldwide; the Effie Awards; the Effie Case Database, containing thousands of effective marketing case studies; pre-professional and professional educational programs, including the Effie Academy; and a variety of tools and resources to support marketers throughout their careers.