Effie Worldwide
Valeriia Tolochyna is an experienced marketing professional currently serving as the Global Chief Marketing Officer at MEGOGO since September 2020. Additionally, Valeriia is a jury member for Effie Awards Ukraine since 2011 and recently participated as a jury member for Forbes "30 Under 30: Creators of the Future" in August 2023. Prior to MEGOGO, Valeriia held the position of Chief Marketing Officer at Intertop Ukraine, where the company became the leading omnichannel fashion retailer in Ukraine and Kazakhstan. Valeriia also served as Head of Advertising & PR at Eldorado LLC from 2006 to 2010. Valeriia holds a Master's degree in Administrative Management from the National Technical University of Ukraine 'Kyiv Polytechnic Institute' and completed a program at the Kyiv-Mohyla Business School in 2019, with further education planned at The Aspen Institute Kyiv in 2024.
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Effie Worldwide
Leading, inspiring and championing the practice and practitioners of marketing effectiveness globally. Effie stands for marketing effectiveness, spotlighting ideas that work and serving as the forum for the global marketing industry. Through a network of 50+ partner organizations worldwide, Effie identifies, recognizes and celebrates effective marketing programs and the teams who create them. Effie’s offerings include the Effie Index, a ranking of the most effective companies worldwide; the Effie Awards; the Effie Case Database, containing thousands of effective marketing case studies; pre-professional and professional educational programs, including the Effie Academy; and a variety of tools and resources to support marketers throughout their careers.