Julie Poissonnier is a seasoned professional in digital marketing and social commerce, currently serving as the Social Commerce et Influence Manager and previously as the Performance Manager at Effinity since October 2017. Responsibilities include managing a portfolio of retail and e-commerce clients, developing tailored digital strategies, and overseeing campaign performance metrics. Julie has also held roles such as Chef de projet Content Commerce, CPA Manager - CRM, and Traffic Manager within Effinity, where expertise was applied in content analytics, affiliate relationships, and campaign coordination. Prior experience includes a Marketing Assistant role at Top Level Services and positions in customer service and project coordination at Intermarché and Auchan. Julie holds a Master’s degree in Digital Marketing from IAE Lille, alongside various other relevant qualifications in marketing and technology.
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