Sylvia Potin

Chief Marketing Officer (b2c/b2b/brand) at Effy

Sylvia Potin has a diverse work experience in marketing and leadership roles. Sylvia is currently the Chief Marketing Officer at Effy, where they oversee B2C/B2B/Brand marketing. Prior to that, they were the Marketing Director for B2C at Effy. Before joining Effy, Sylvia worked at Meilleurs Agents as the Marketing Director for Acquisition & CRM, where they were responsible for managing a team and leading marketing strategies for both B2B and B2C. Sylvia also played a crucial role in developing the brand platform and international expansion. Earlier in their career, Sylvia held positions at Aramisauto, where they served as the CRM Manager and later as the Product/UX/Design Manager, and JM Bruneau as the Online Marketing Manager. Sylvia began their career as an e-commerce Project Manager at Uniross.

From 2001 to 2002, Sylvia Potin attended Université Paris-Sorbonne and obtained a DESS degree in Commerce International. No specific field of study is mentioned.

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