eGov Foundation
Priya Jayaraman is an experienced communications and business leader with a robust background in technology, governance, and capacity building. Currently serving as the Director of Communications and Academy at eGov Foundation since November 2023, Priya focuses on enhancing governance and societal impact through innovative communication and learning initiatives. Prior to this role, Priya co-founded Peepul Tree, a live-commerce platform for Indian handmade products, and Nine Yards Communications Consultancy, providing strategic advisory for startups, particularly those catering to women. As CEO at Saatchi & Saatchi Propagate, Priya led a diverse team through the challenges of the pandemic, successfully driving brand and digital campaigns. Starting a career in account management at Ogilvy & Mather India, Priya has cultivated extensive expertise in digital marketing, brand strategy, and client relations, complemented by an educational foundation in advertising and communications from Symbiosis Institute of Business Management and a BA in Maths and Economics from Delhi University.
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eGov Foundation
Established in 2003 by Nandan Nilekani and Srikanth Nadhamuni , eGov Foundation is a philanthropic mission that exists to improve the ease of living for citizens. Our focus areas are urban, health, sanitation and public finance management. Our mission is to make sure that everyone can access services from their local governments with ease and transparency. We do this through our core offering DIGIT (Digital Infrastructure for Governance, Impact and Transformation), which is a digital public good. In other words, it is an open, interoperable free-to-use platform that offers solutions for citizens, first mile employees, administrators, commercial players and policy makers. It is made available to the federal government, states & cities for them to create programs and solutions for their contexts, in keeping with the federal structure of urban governance in India. DIGIT is also offered to commercial players, so that they can leverage it to build solutions and deliver programs working with governments. In run-time this translates into states, cities and commercials players using the building blocks from DIGIT to tailor solutions and programs that meet their needs and innovating on top of it to solve emerging problems. Over the last 20 years, eGov has partnered with more than over 3 countries, 2600 towns and cities in 16 states across India, and more than 16 crore citizens have benefited from its platform.