Rodney Lelu

Rodney Lelu is a seasoned marketing professional with extensive experience in the gaming industry, currently serving as Marketing Director at Eidos-Montréal since March 2013. In this role, Rodney has been instrumental in leading Western Marketing Strategy for Square Enix and overseeing global creative strategies and marketing campaigns, particularly for major franchises like MARVEL's GUARDIANS OF THE GALAXY and TOMB RAIDER. Rodney has previously held positions such as Brand Marketing Director and Senior Brand Manager, where responsibilities included creating and executing global launch plans and managing significant titles like DEUS EX and SHADOW OF THE TOMB RAIDER. Prior to Eidos-Montréal, tenure includes roles at Square Enix France, Eidos France, La Fabrique de Films, and AOL Time Warner, demonstrating a strong foundation in marketing management and campaign execution. Rodney holds a Master's degree in Marketing from NEOMA Business School.