E. & J. Gallo Winery
Jayce Treible is an accomplished marketing and insights professional with extensive experience in brand strategy and consumer insights. Currently serving as Director of Brand Insights & Strategy at E. & J. Gallo Winery since March 2020, Jayce leads a team focused on consumer learning plans to enhance consumer-centricity across the organization. Previous roles include Senior Manager of Brand Strategy & Insights at E. & J. Gallo Winery, Senior Manager of Consumer & Shopper Insights at Albertsons Companies, and Vice President at Nichols Research, Inc. Throughout these positions, Jayce has demonstrated expertise in developing strategic partnerships, conducting qualitative and quantitative research, and driving innovation in brand positioning. Jayce holds a Bachelor's degree in Marketing from California State University, Sacramento, and has contributed to the American Marketing Association in roles such as VP Collegiate Affairs and Director of the Special Interest Group for Young Professionals.
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E. & J. Gallo Winery
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Ernest and Julio Gallo started E&J Gallo Winery in 1933. Julio, who died in 1993, was in charge of making the wine, and Ernest, who died in 2007, was responsible for selling the wine. Gallo wines include Turning Leaf, Twin Valley, Single Vineyard, Red Bicyclette and Ecco Domani. Joseph Gallo, Ernest's son, is chief executive, while a number of other family members work for the company.