Mar Villa Escudero is an accomplished professional with extensive experience in leadership and management roles. Currently serving as a Socio at Instituto de Consejeros-Administradores, IC-A since May 2024 and as an Asociada at EJE&CON Asociación Española de Ejecutiv@s y Consejer@s since June 2023, Mar has a proven track record as CEO and Founder Board Member at Trademarketing Research since 2008 and as Consejero delegado at TMR B2B since 2015. Previous positions include Directora de Marketing at Lexmark from 2003 to 2006 and Director of the New Technologies Division at ADL Technology, S.A. from 1996 to 2001. Mar's educational background includes an Executive MBA from IE Business School and various specialized programs in board diversity and professionalization, management development, advanced communication skills, coaching, and neuroscience.