El Puerto de Liverpool
Adriana Murillo is a Digital Planner and Trafficker at El Puerto de Liverpool since December 2021, specializing in digital media strategy and execution of paid traffic campaigns across platforms such as Meta Ads, Pinterest Ads, and TikTok Ads. With a focus on audience segmentation and digital media planning aimed at building brand awareness, Adriana also holds experience as Jefe de contenidos, developing content strategies aligned with brand values. Prior roles include Assistant of Marketing at Laika Mascotas, where Adriana executed monthly marketing plans, and an internship at Motorola Mobility, providing brand management support. Adriana's educational background includes a degree in Marketing and Advertising from Universidad La Salle and a diploma in Neuromarketing from Universidad Anáhuac, currently pursuing a degree in Graphic Design and Animation at ESDIE.
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El Puerto de Liverpool
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El Puerto de Liverpool SAB de CV is a Mexico-based company primarily engaged in the retail sector. The Company's activities are structured into two business segments: Commercial and Real Estate. The Commercial division focuses on the retail sales of merchandise in department and duty free stores. Its brand names of store formats includes Liverpool and Fabricas de Francia. The Real Estate division is responsible for the management, operation and lease of commercial space in shopping centers. Through a non-bank credit card, the Company also offers consumer loans and sales financing services. The Company has operations established in various Mexican states. The Company's subsidiaries include Operadora Liverpool SA de CV, Servicios Liverpool SA de CV and Bodegas Liverpool SA de CV, among others.