Rodrigo Magana

Rodrigo Magana is a seasoned professional in the fields of data science and analytics, currently serving as Director of Advanced Analytics & Customer Experience at El Puerto de Liverpool since May 2016, where responsibilities include overseeing data science initiatives, business intelligence, and customer relationship management. Prior roles include Director of Analytics at Grupo Financiero Banorte, focusing on CRM and risk analytics for consumer banking, and a leadership position at Liverpool, managing decision science efforts in credit scoring and portfolio segmentation. Rodrigo began a career at GE Money as a CRM Analyst. Academically, Rodrigo holds an MBA from IPADE Business School and a Licentiate in Applied Mathematics from Instituto Tecnológico Autónomo de México.