Gerri Bigler

Merchandising Operations Manager at Elanco

Gerri Bigler is an experienced marketing professional with a strong background in merchandising and customer marketing within the pet health sector. Currently serving as the Merchandising Operations Manager at Elanco since August 2020, Gerri collaborates with Key Account Managers, Shopper Marketing Managers, and various vendors to create effective in-store displays and point-of-purchase materials for pet health retail customers. Previously held the position of Customer Marketing Manager, focusing on maximizing product visibility for both eCommerce and brick-and-mortar accounts. Gerri's career began at Bayer Animal Health in May 2001, where a nineteen-year tenure included roles in sales support and Marketing Operations. Gerri earned a Bachelor's degree in Business Administration from Ottawa University in 2012.

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Elanco

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Elanco Animal Health Incorporated is an animal health company that develops, manufactures and markets products for companion and food animals. The Company offers its products under four primary categories, such as Companion Animal Disease Prevention, Companion Animal Therapeutics, Food Animal Future Protein & Health, and Food Animal Ruminants & Swine.