Dana Baldwin

Dana Baldwin is a seasoned professional with extensive experience in channel management and product development, currently serving as the Director of In-Destination Channel Management at Electronic Arts since April 2012. In this role, Dana is responsible for channel strategy, focusing on optimizing self-service experiences and delivering timely content. Prior experience includes positions as Senior Product Manager and Senior Manager of Invest Products and Programs at Electronic Arts, where Dana spearheaded customer experience initiatives and collaborated with various business units. Earlier career roles include Sr. Program Manager at AMD, Sr. Web Project Manager at Ciber, and Web Project Manager at Harte-Hanks, beginning in August 1999. Dana Baldwin holds dual Bachelor degrees in Journalism (Public Relations) and Political Science from The University of Texas at Austin.