Goran Popovic is a seasoned professional with extensive experience in digital marketing and content creation within the gaming industry. Currently serving as the Live Service Player Facing Operations Lead at Electronic Arts since August 2019, Popovic has successfully improved player sentiment tracking by 200% and designed key features for FIFA/EA Sports FC. Additionally, as a YouTube Partnered Content Creator under Poplove Gaming, Goran has achieved 6 million views and 37+ years of watch time, producing a top-ranked FIFA podcast. Previous roles include demand generation marketing manager positions at ExperiencePoint and CrowdRiff, where Goran drove significant increases in qualified leads and site engagement, respectively. Goran's entrepreneurial spirit is evident from co-founding Spiffy Games Inc., and earlier, the role of Editor in Chief at The Luchazine showcased adept leadership in media creation. Goran holds a Bachelor of Arts degree in Sociology, transnational studies, and history from the University of Toronto.
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