Lisa Wills-Rogers

Lisa Wills-Rogers is a seasoned professional in data analytics and marketing intelligence, currently serving as Senior Director of Fan Intelligence Analytics & Reporting at Electronic Arts since December 2018. Wills-Rogers has a track record of enhancing data maturity and optimizing fan engagement through actionable insights. Previous roles include Senior Director Marketing Intelligence, Customer Experience Director at EA, and strategic positions at EY and Society Consulting focusing on digital and marketing analytics. A long tenure at Dell Inc. saw Wills-Rogers leading teams in digital analytics and consumer insights. An MBA in E-commerce Management from St. Edward's University complements Wills-Rogers' extensive experience, along with a Diversity & Inclusion Certification from eCornell.