Ralph Sidwell is an experienced professional in product strategy, UX, and design, currently serving as the Head of Product Strategy, UX and Design at ELEMENTARYb since February 2024, focusing on fintech AI business intelligence. Previously, Ralph held the position of Experience Director at Net Zero Heritage from September 2023 to February 2024, where responsibility included developing an experience using sensors and scanning to train AI models for predicting building risks. Prior roles include Head of Product Design at Colt Technology Services, Lead UX at Vanguard, Principal of Design at Momentum Design Lab, Head of UX at Preqin, Design Consultant at Societe Generale Corporate and Investment Banking, Head of UX at Fanmode, UX Consultant at EY-Seren, and Creative Director at Apptivation. Ralph Sidwell holds a BA HONS in Graphic Design and Advertising from Buckinghamshire New University.
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