Reed DeWinter

Reed works with the engineering team to ensure the usability of products. He liaisons with engineering and management to ensure a linear and efficient project workflow is maintained. He is a key member of the grant development team. He has helped lead a broad scope of design programs, from orthopedic instrumentation for Stryker Orthopedics, to consumer electronics and branding for MTV, and event design and planning at Nike. His professional focus is on incorporating user friendly, ergonomic features and styling details, while maintaining functional, manufacturing, and cost requirements for projects. He has also performed market research, including focus groups and cognitive mapping, to help develop successful products for medical companies such as Unilever, Chrysalis, Becton Dickinson, and Philips. He is the author of two patents. He has a BS from the University of Cincinnati’s Industrial Design program.