Laure Descours

Laure Descours is a seasoned marketing professional currently serving as the Head of Marketing at Elistair since October 2023. Prior to this role, Laure held the position of Directrice Marketing at 1Life Group from August 2014 to October 2023, where responsibilities included defining the marketing strategy, managing a team of three, and overseeing annual budgeting and operational marketing actions such as lead generation and content marketing. Laure's earlier experience includes roles at Allizé Plasturgie as a Web Marketing Assistant, managing marketing actions and email campaigns, and at Teknofun as a Marketing Officer, responsible for product development and managing distributor relations. Additional experience encompasses an International Marketing Assistant role at CEGID and multiple stages focused on marketing strategies, stakeholder communication, and event organization. Laure holds a Master 2 in Marketing and Applied Management from IDRAC Business School and a DUT in Commercial Techniques from Université Pierre Mendès-France.