Fred Soller

Fred Soller is a Managing Principal at Big Wheel Performance, where they empower CEOs through best practices and technology. They have held various leadership roles, including Chief Revenue Officer positions at several companies, such as BeachFront Custom Development and Avvale. Fred served as a Vice President at SAP Customer Experience and has contributed as a Strategic Advisor at Black Diamond Advisory, among other positions. Currently pursuing a Bachelor's degree in Accounting from Clemson University, Fred continues to shape the industry with extensive experience in sales and revenue generation.