Emax Beauté International Sdn Bhd
Brad Yoon has a diverse background in marketing and public relations. Brad started their career as a Marketing Trainee at InterContinental Hotels & Resorts, where they gained experience in ATL and BTL advertising and marketing. Brad then joined TEDxPetalingStreet as a Public Relations Officer, where they developed media relations and helped organize the first-ever press conference. Brad then moved on to Emax Beauté International Sdn Bhd, where they initially worked as a PR & Marketing Executive before being promoted to Senior PR & Marketing Executive. In their role at Emax, Brad managed a team and oversaw both paid and non-paid advertising for multiple brands. Brad also played a key role in expanding the company's market share in Malay segments, achieving a 600% increase in the customer base within three months.
Brad Yoon's education history begins in 2013 when they attended Tunku Abdul Rahman University of Management and Technology. Brad pursued a diploma in Public Relations and graduated in 2015. Following this, Brad continued their studies at the same university and obtained a Bachelor's degree in Public Relations (Honours) in 2017. During their time at university, Brad focused on Public Relations, Advertising, and Applied Communication.
In terms of additional certifications, Brad obtained "Managing Your Time" from LinkedIn in August 2017. Additionally, they completed "The Fundamentals of Digital Marketing" from Google in July 2017. Brad'smost recent certification is "Strategic Marketing: Marketing Orientation and the Marketing Planning Process" from Coventry University, which they obtained in June 2021.
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Emax Beauté International Sdn Bhd
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We understand that beauty is a personal journey, and we are prepared to take every step with you along the way. As a market leader within the Malaysian beauty industry, Emax Beauté International Sdn Bhd takes pride in offering some of the most comprehensive solutions to address the needs of our clients since our establishment in 2011. Operating three separate brands, namely Beauté Library, Curvena, Venusde, and B+ Clinic our company is backed by the extensive experience of some of the nation’s top beauticians and facialists. Across all our brands, our commitment to providing holistic treatments complimented by advanced technology through our exclusive spas and beauty clinics remains steadfast, leading us to becoming a household name within the beauty and wellness sector. Our work has been well recognised by industry luminaries such as Citta Bella, SISTER, Female, and Jelita, among others. Your satisfaction forms the very core of our business, and we work tirelessly to adapt to your needs as they evolve over time. To compliment our high standards of service, we also lead a dedicated Research & Development team to help identify and conceive new means to best address your wellness concerns, with all-natural ingredients sourced from France combined into formulations developed exclusively for Asian skin-types. This not only allows us to cater to a broader spectrum of clients, it also enables us to feel the pulse of an ever-changing industry landscape, adapting to it as and when consumer trends shift. Presently, Emax Beauté International manages more than 10 wellness lifestyle centres throughout some of the most popular cosmopolitan locations in the Klang Valley, including Mid Valley Megamall, EkoCheras Mall, Desa ParkCity, USJ Taipan, SetiaWalk Puchong Mall, Kota Damansara, Cheras Mahkota Mall, MyTOWN Mall KL, 1 Utama Mall, and Tropicana Gardens Mall.