Meeha Irfan

Resourcing Manager at emc3

Meeha Irfan currently serves as the Workflow & Process Manager at emc3, a leading events agency focused on enhancing the attendee experience through strategic storytelling and creativity. Prior to this role, Meeha held the position of Senior Associate at Bunyaad Public Affairs and had an extensive tenure with the Aga Khan Foundation Canada, where responsibilities included resource mobilization, managing campaigns and events, and project coordination. Additional experience includes serving as Education Director at Oxford Learning Centres Inc. and working as a Market Researcher at Marketing Innovation Ltd. Meeha holds a Postgraduate Certificate in Event Management from Algonquin College and a Bachelor of Science in Communication and Media Studies from Loughborough University.

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Ottawa, Canada

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emc3

At emc3, we make every moment count by producing game-changing experiences powered by strategy, content and creativity, underpinned by our commitment to a sustainable future for events. We're a Certified B Corporation dedicated to raising the bar of the customer experience, working with clients to create events that inspire conversations, create memories and transform how businesses connect with customers. We do this by focusing on three key areas: creative, content and strategy. Our unique approach combines innovation with logistical expertise, forming long-term partnerships that help our clients align their message, discover what triggers customer buy-in and empowers their attendees to maximise success. Most importantly, we listen. Learning our client's needs before identifying what it will take to bring their story and vision to life, whether in-person, virtual or hybrid. This approach has earned us the pleasure of working with clients such as Google, Twilio, LinkedIn, Miro and Drift, receiving feedback such as: “In collaboration with emc3, we managed to bring together the best sales and marketing speakers from around the globe for an incredible 2-day virtual summit. The feedback from this event has been outstanding. The RevGrowth Virtual Summit was recently recognised as one of the must-see events in 2020 by ON24 and it made Bizzabo’s ‘No. 1 list of Virtual events and conferences’. We’re looking forward to the next one!” —Director of Events, Drift. And "As a digital event, the 2021 Premier Partner Awards were one of our most sustainable events to date—minimising travel, swag, waste, and utilising local internal studios and production teams. The feedback has been overwhelmingly positive, with a rating on par with our larger, physical events and commended for being accessible to all, recognising the part that every team member plays in achieving success." — Product Marketing Manager, Google. Everyone has a story… at emc3, we work together to tell yours.