Kambiz Masoudi

Emertat is owned by the Shirazi family and was established by Hadji Abbas Shirazi Maqam in 1983 in Iran. It started with the mineral water company EXIR. The group was created to oversee, strengthen, and support the strategic direction of our entities in every respect, particularly by creating a more efficient organizational and operating structure to seize new market opportunities and confront the challenges ahead. The group owns, operates, and invests in different companies across the retail, FMCG and logistics sectors.