Brian Peterson

Digital Marketing Director at EMI - Research Solutions

Brian Peterson has over 12 years of experience in marketing, analytics, product management, and research. Brian began their career in 2007 as Manager of Secondary Research at Local Insight Media, where they conducted primary and secondary research and analysis and developed product extensions that generated $50,000 in new revenue over two years. In 2010, they joined Standard Register (formerly WorkflowOne) as Analytics Manager, Product Manager, and Marketing Manager. During their time there, they launched a risk retention process that helped retain millions of dollars in at risk revenue and managed the Distribution Services product line. In 2015, they moved to SWN Communications, Inc. as Marketing Manager and Client Marketing Manager, where they were responsible for all client marketing and retention efforts and programs, as well as lead generation to develop new customers. Brian currently serves as Digital Marketing Director at EMI - Research Solutions.

Brian Peterson received their MBA in Management, Innovation and Change from Wright State University in 2010, and their BS in Marketing from Wright State University in 2007. Brian also holds certifications from HubSpot in Email Marketing (February 2017) and Inbound (August 2016), as well as an Advocate Marketing Certification from Influitive (September 2015).

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