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Ian MacDonald

Director, Banking Practice at EMI Strategic Marketing

Ian MacDonald has More than 20 years of banking industry marketing experience across commercial, business and consumer. Deep understanding of banking products, services, and customer segments. Expert in developing multi-channel data-driven marketing strategies aligned to client objectives and partnering with client leadership in marketing, sales, and product to deliver positive outcomes.

Client experience includes: Bank of America, Citizens Bank, PNC, Santander, UMB

BS, Business Administration, Trinity University; MBA, The University of New Hampshire.

Location

Franklin, United States

Links

Previous companies

Citizens Bank logo
Bank Rhode Island logo

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