Slava Kokorin

Slava Kokorin currently serves in Sponsorship & Events at Emirates, focusing on sponsorship activations for prominent football and tennis teams. Previously, Slava held the position of Digital and Special Projects Leader at QNB Group, overseeing the digital activation of the partnership with FIFA for the World Cup 2022. As CEO of NLO Marketing for 14 years, Slava specialized in partnership activation projects, managing teams of up to 45 employees and collaborating with global brands. Additional roles include Deputy Head at the Football Association of Universities, where Slava concentrated on growth partnerships, and Deputy Head at the HSE Football Organizing Committee, responsible for managing amateur football events. Slava holds a Master's degree in Marketing and E-business from the Higher School of Economics and completed the FIFA/CIES International Programme in Sports Management.