Patricia Remacha

Patricia Remacha is an experienced professional in the fields of marketing, business development, and digital marketing, currently serving as the Senior Global Category Lead for Beds & Lifestyle Accessories at Emma – The Sleep Company since February 2022. Prior to this role, Patricia held various positions within the company, including Team Lead Marketing & Business Development for Portugal and Global Product Manager. As a co-founder of The Second Chance, an e-commerce start-up focused on second-hand products, Patricia developed skills in negotiation, digital marketing, and financial management. Additional experience includes a Digital Marketing Specialist role at Overlap and a position in the ReMarketing department at Volkswagen Financial Services Spain, where responsibilities included coordinating termination processes and product analysis. Patricia also worked as a Revenue Analyst at Europcar, contributing to pricing strategies in the Revenue Management Department. Patricia holds degrees from IE University and Insper Instituto de Ensino e Pesquisa, specializing in Business Administration and Digital Marketing.