Karolina Kalinowska

Karolina Kalinowska is a seasoned SEO specialist with extensive experience in digital content optimization and strategy development. Currently serving as an SEO Specialist at Empik Group since December 2020, Karolina focuses on crafting comprehensive SEO strategies for the Toys, Mom and Baby categories while collaborating with external copywriters and engaging in link building activities. Previously, as a Junior SEO Specialist, responsibilities included preparing and optimizing website content for SEO and editing articles for Empik Pasje. Prior experience includes working as an Editor for RadioZET.pl at Grupa Eurozet, where article preparation and SEO optimization spanned various topics. Karolina holds a Bachelor's degree in Social Communication and Journalism from Uniwersytet Kardynała Stefana Wyszyńskiego w Warszawie, along with additional studies at the University of Warsaw and Samara State University.