Kara Smith ⋮ Award-Winning Creative Leader

Kara Smith is an award-winning creative leader with extensive experience in brand development and creative direction. Currently serving as Lead Creative Manager at Empire Company Limited since January 2025, Kara previously held positions including Senior Brand Design Manager at Relay and Creative Director at Loblaw Agency, where significant contributions included aligning creative strategy with business objectives. Notable achievements include a comprehensive brand overhaul for the NOFRILLS grocery banner and successful campaigns for President's Choice. Kara's career began at AIC Limited with rapid advancements through roles, culminating in recognition through the AIC Champion Award. Educational credentials include a degree from Sheridan College.