Rich Sneiderman

Mr Sneiderman has had a rich career integrating human-centric user interfaces with security and data management. His career has taken him from key roles in numerous successful startups to principal engineering and leadership roles at corporations such as McAfee and Intel. His passion for ensuring that his work centers around the user led to an Intel award for a product developed during an internal Geekathon.

Rich’s experience ranges from technical work in system architecture for distributed systems, to writing leading edge software code for products used by millions, to evangelizing for User Experience design for the McAfee consumer division. He works to ensure adaptability and scalability of his products as shown by McAfee awarding him their quarterly Consumer Ace award in 2013.

Rich also has experience as a family caregiver for a long-distance parent, and understands the personal needs and choices made by both sides. He brings that empathy to EmPowerYu as they use technology to ensure that older adults who want to continue living in their own homes and communities have both privacy and connection with their families and healthcare providers.