Judy Roman

Vice President Marketing at enChoice

Judy Roman has a diverse work experience spanning several industries. Judy began their career in 1996 as the Vice President of Marketing and Operations at American Cruise Lines, where they played a crucial role in launching a small-ship overnight cruise line. Judy also served as a Board Member of the Cruise Line International Association.

After their time at American Cruise Lines, Judy worked at WebMD Health Services as a Public Relations leader for MDhub, securing numerous articles in trade publications and major newspapers and magazines. Judy then joined WebMD as a Product Manager, focusing on branding, positioning, and marketing strategies for the WebMD Little Blue Book physician directory. Judy also initiated cross-promotional campaigns and implemented a print directory solution to reduce costs.

Judy then transitioned to roles at MediMedia USA and Andrien Consulting, where they continued to excel in product management and project management positions. At MediMedia USA, they launched direct-to-professional marketing initiatives and collaborated with internal teams to create an e-sampling site. At Andrien Consulting, they directed and managed the development of a highly secure e-Sampling website for Centocor Ortho Biotech.

In 2011, Judy joined Northeast Utilities as a Senior Product Manager Consultant, specializing in e-billing services. Judy successfully increased e-billing participation by over 80% through targeted campaigns and collaborated with various teams to ensure product development and customer satisfaction.

Judy then joined SCIO Health Analytics as the Director of Marketing, driving a successful corporate rebranding campaign and developing strategic marketing plans to position the company as a leader in four solution areas.

In 2015, Judy took on the role of Marketing Executive at American Cruise Lines once again, where they directed new product development and strategic marketing planning. Judy developed and launched new cruise itineraries, overseeing sales and marketing collateral, positioning, promotion, and public relations.

Judy's most recent role is Vice President of Marketing at enChoice, Inc., which they have held since 2016. Judy previously served as the Director of Marketing at the same company. However, specific details about their responsibilities in these positions are not provided.

In addition to their professional career, Judy has also volunteered as the Marketing Director at Sustainability International, focusing on marketing initiatives for the organization.

Overall, Judy Roman's extensive work experience demonstrates their expertise in marketing, strategic planning, product management, and project management across various industries.

Judy Roman's education history is as follows:

From 1988 to 1990, they pursued Graduate Studies in Marketing Communication at the University of Hartford.

Prior to that, from 1986 to 1988, Judy completed their Bachelor of Arts (BA) in Communication and Media Studies at the University of Massachusetts Amherst.

In 1984 and 1985, they attended Hofstra University, although the degree name and field of study are not specified.

Before their time at Hofstra, from 1983 to 1984, Judy studied at Susquehanna University, again without any specific degree or field of study mentioned.

Judy'sprimary education was at Simsbury High School, where they attended from 1980 to 1983. No degree or field of study is associated with their high school education.

Apart from their formal education, Judy Roman has obtained an Inbound Certification from HubSpot in April 2016, as well as another Inbound Certification from the same institution and month.

Links

Previous companies

WebMD logo

Timeline

  • Vice President Marketing

    January, 2023 - present

  • Director of Marketing

    May, 2016

View in org chart