Juan Aspas

Juan Aspas has extensive experience in social media management, digital marketing, and education. Currently serving as Social Media Manager at Endesa since January 2007, Juan Aspas is responsible for the strategy and operation of business social media profiles, including editorial planning and marketing campaigns. Previous roles at Endesa encompass advising on digital marketing projects and managing Twenergy.com, focusing on innovative digital initiatives. Juan Aspas also has teaching experience in social commerce and social CRM at institutions like Digital Innovation Center and ICEMD, promoting the integration of social media data in business practice. With an MBA from IE Business School and multiple degrees from Universidad Autónoma de Madrid, Juan Aspas combines strong academic credentials with practical expertise in marketing and ecommerce.