EnerBank USA
Jenny Loucks has extensive work experience in sales, business development, and marketing roles. Jenny worked at EnerBank USA from 2013, starting as the VP, Business Development Manager. In this role, they focused on providing private label payment options for home improvement manufacturers, distributors, franchisees, and trade associations/member groups. This program helped increase sales and improve margins for contractors, distributors, and manufacturers. Jenny later became the VP, Sales Training Director in 2020.
Before joining EnerBank USA, Jenny worked at Thacker & Loucks Inc from 1992 to 2018. As the President of the company, they facilitated unsecured home improvement loans through a network of lenders. This allowed contractors to offer homeowners a convenient way to pay for their projects without requiring home equity. Contractors experienced improved close rates, higher job sizes, and less discounting of prices by utilizing this sales closing tool.
Prior to Thacker & Loucks Inc, Jenny was the Sales Manager at US Banking Alliance from 1990 to 1992. Jenny developed strategic marketing plans for member community banks, enhancing their sales of additional banking products. Their promotional campaigns, including national TV, radio, and print, received recognition from the Bank Marketing Association.
Jenny's early career was at The First FA, where they worked as the AVP-Marketing from 1983 to 1990. Jenny managed marketing for a financial institution with multiple branches and mortgage loan origination offices. Their responsibilities included deposit-based banking products, mortgages, discount brokerage, telemarketing, and market research functions.
Jenny Loucks started their education in 1974 at Bellarmine University, where they studied Business Administration and Management. Jenny attended the university for one year before transitioning to George Mason University - School of Business in 1975. Jenny completed their Bachelor's degree in Business Administration with a concentration in Marketing at George Mason University, graduating in 1978.