Energy Circle was founded in 2008 with a mission to use our deep experience in business strategy, strategic marketing, brand creation, design, and optimized content creation to support organizations working to reduce the carbon footprint of the built environment. We specialize exclusively in marketing support for the high-performance retrofits and new construction sectors. Our client base includes hundreds of the most successful whole house contractors across the United States. We also serve programs, utilities, institutions, and manufacturers of the better buildings sector. Current and past clients include Building Science Corporation, Efficiency First California, The Building Decarbonization Coalition, SMUD, PG&E, The Energy Conservatory, Duke Energy, Efficiency Vermont, and the Passive House Institute of the US. 

Energy Circle is headquartered in Portland, Maine, with a growing staff of 26 full-time employees. Energy Circle’s core service offerings center around digital marketing and marketing strategy, content creation (technical writing) and content amplification, web and digital development, and lead generation. Founder & CEO Peter Troast is recognized as one of the nation’s leading experts in marketing for efficiency and renewables and, in 2015, received the Tony Woods Award for excellence in advancing the home performance industry.

Building Supplies

Construction

Energy

Marketing

Renewable Energy

Energy Circle LLC

Peter Troast

Steve Kelly

Emily Ambrose

Cory Allyn

Abby Yolda

The Digital Marketing Team at Energy Circle LLC focuses on developing and executing strategic marketing campaigns to promote high-performance retrofits and new construction projects. They are responsible for managing and optimizing paid search efforts, generating leads, and amplifying technical content. This team leverages their expertise to support clients in reducing carbon footprints and advancing energy efficiency, ensuring targeted outreach and impactful digital presence for programs, utilities, contractors, and institutions in the better buildings sector.

Digital Marketing Team

Digital Marketing Team

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Team members