ENG Worldwide (Emirates Neon Group)
Rehan Merchant has extensive work experience in the media industry. Rehan started their career in 1997 as an Executive Director at Emirates Neon LLC, where they established various divisions within the company and predicted the need for a one-stop shop for clients. Rehan played a key role in the company's international expansion, setting up offices in Oman, Bahrain, Kuwait, China, Egypt, Kenya, Tanzania, Uganda, and Pakistan. In 2007, they became the Group CEO of Emirates Neon Group (ENG), transforming the UAE-focused signage company into an international visual communications and media solutions conglomerate.
Rehan Merchant received a Bachelor of Arts with Honors degree from Lancaster University between 1994 and 1997. Rehan specialized in Strategic Marketing, HRM, and Accounting & Finance during their time at the university.
This person is not in any teams
This person is not in any offices
ENG Worldwide (Emirates Neon Group)
ENG was visioned in the late 1960s after the Chairman flew to Dubai from Pakistan to live the Dubai dream. Set up in 1970, within no time, the business flourished and the small sign-maker started gaining credibility. Due to rules and regulations changing, after the formation of the United Arab Emirates, ENG was thereafter, established as Emirates Neon, by Hanif Merchant in the Year 1976, with just 27 employees focusing on creating neon signs. This 45 year journey has taken us from our humble beginnings as a small company with a single focus to our current position as a market leader offering a diverse array of products and services that together constitute a comprehensive range of communications solutions. After re-branding in 2008, the company were grouped under the new parent company name of ENG (Emirates Neon Group) and our specialist divisions now include: Consultancy, Digital Print, Metal Industries, Outdoor Advertising, Road Infrastructure and Signage.