Maybelle Lai

Maybelle Lai is a seasoned executive currently serving as Chief Operating Officer at EngageRocket, where the focus is on enhancing organizational success through employee-centric solutions. Previous roles include Vice President of Growth and Chief of Staff at Affinidi, where Maybelle led significant HR tech initiatives and expanded teams across multiple countries, and Director of Operations at LemmaTree, driving substantial headcount growth while managing multifaceted operational functions. Maybelle co-founded Bare Nuhcessities, successfully launching a skincare line, and played a pivotal role as Head of APAC Operations at Perspectum Ltd., establishing the company's presence in Asia Pacific. Early career experience includes a position as a Management Consultant at Kearney, where project management spanned various industries across the Asia Pacific region. Maybelle holds degrees in Law and Commerce from the University of Melbourne, along with further qualifications in law and business management.