Vanessa Rivera is a seasoned digital marketing professional with extensive experience in managing digital marketing initiatives across various organizations. Currently serving as a Marketing Digital Analyst at ENGIE Resources since February 2023, Vanessa previously held the role of Digital Marketing Manager at Houston Symphony from November 2016 to March 2023, where significant achievements included a 13% increase in online ticketing and effective management of website projects and digital content strategies. Prior experience includes positions as an Account Executive & SEO Specialist at drumBEAT Marketing and Marketing Director at Kennedy Hodges LLP, showcasing expertise in SEO, website development, and project management. Vanessa holds a Bachelor of Arts in Communications/Broadcast Journalism and Political Science, graduating summa cum laude from the University of Houston.
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