Zane Foster

Zane Foster has been a sales professional for over 15 years with the last 7 dedicated to the Oil & Gas industry. His expertise lies in drilling, ROP optimization, automation, wellbore quality and technology adoption with operators, contractors and service companies in the continental USA.

He started his career in Oil and Gas with Autodril in Midland, TX where he was responsible for field sales in Texas and Oklahoma. After spending a year in the field he was fortunate to get an opportunity to work for Pason USA as a regional account manager in the Permian Basin. Here he expanded his knowledge on instrumentation, data acquisition and ROP optimization. He worked closely with partner Exxon Mobil on rolling out the Drilling Advisor System (DAS) with XTO in the Permian Basin where it is still in wide use today. In July of 2017 he went to work for Magnetic Variations (MagVAR), a small company focused on MWD survey management and well spacing for operators in the USA. He was able to grow marketshare by 25% in 6 months leading up to an acquisition by H&P. With H&P he led multiple teams of Wellbore Quality Advisors focused on survey management, well spacing, wellbore quality, ROP optimization and automation in directional drilling.

Zane joined Enovate Upstream in May of 2020 as the Director of Business Development for USA land. His responsibilities include sales strategy, pricing and technology adoption for operators, contractors and service companies. He enjoys working with Enovate’s team of industry experts to provide solutions that increase efficiencies and profitability while reducing environmental impact at the well site through technology adoption. He has a positive outlook for Oil and Gas and looks forward to many more years working in the most important industry in the world.