Kumar Prateek Viraj

Kumar Prateek Viraj is a Senior Web Tracking Analyst at Entain India since October 2025, previously serving as an Analytics Implementation Specialist at Incubeta from August 2022 to October 2025, where expertise included measurement planning, tracking solutions, and providing data-driven insights for multinational clients across various sectors. Prior experience as a Senior Analytics Consultant at DataVinci Analytics Agency involved core analytics work, technical content creation, and the development of frameworks for analytics setup. Kumar holds an undergraduate degree in Computer Science from Delhi University, obtained between 2015 and 2018.