Enterprise Ireland
Emma Farrell is a seasoned professional with extensive experience in market advisory and business strategy, currently serving as a Senior Market Advisor for Creative Industries at Enterprise Ireland since August 2021. Previously, Emma founded Eff Agency, where leadership in commercial business development and digital marketing strategy was demonstrated through successful campaigns and collaborations with major clients. Emma's expertise includes consulting roles at IBM and Clearis S.A., focusing on commercialisation frameworks and market analysis. Emma has held key positions in media, including leading the hair and makeup department at UTV Ireland. Academic credentials include an MBA from UCD Michael Smurfit Graduate Business School and a Professional Diploma in Transversal Skills from University College Dublin.
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Enterprise Ireland
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Enterprise Ireland is the government agency responsible for the development of Irish enterprises in world markets. They help Irish businesses to start, grow, innovate and win export sales through their international network. In this way, their organization supports employment, regional development, and sustainable economic growth. Over 220,000 people are employed in Enterprise Ireland-backed companies.