Entrata
Britton Pederson is an accomplished industry professional with extensive experience in loyalty programs and marketing. Currently serving as the Industry Principal - Loyalty at Entrata, Britton oversees the resident loyalty program Homebody Rewards and previously conceptualized its launch. Prior to Entrata, Britton held the position of Manager Loyalty Partnerships at Albertsons Companies, leading the integration of loyalty initiatives, and worked at JetBlue Airways in various roles focusing on loyalty marketing partnerships, revenue management, and system operations. Britton's earlier roles include consulting positions at Rho Capital Partners and Mission Capital Advisors, as well as contractor experience at Glocap. Britton holds a Bachelor of Arts in Business Administration from Utah State University.
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