Candace Alfarero

Director, Account Management at Environics Analytics

Candace Alfarero has a diverse work experience spanning several industries. Candace is currently the Director of Account Management at Environics Analytics since January 2024, where they previously held the position of Senior Account Manager from May 2021. Before that, they worked as a Consultant at Candace Alfarero & Co. starting in October 2020, providing clients with corporate partnership program strategies and support.

Additionally, Candace has worked as a Program Manager at Ogilvy Canada from March to April 2021. Prior to that, they were employed at the Greater Toronto Airports Authority as a Manager of Marketing and Partnerships from June 2015 to July 2020 and as an Account Manager of Partnerships from June 2012 to June 2015. In these roles, they played a crucial role in onboarding and managing partnerships for Canada's largest international airport.

Candace also has experience in the nonprofit sector, working as a Senior Development Officer for Corporate Programs at the Canadian Breast Cancer Foundation from November 2010 to May 2012. During this time, they successfully grew the cause marketing partnerships portfolio in the Ontario Region. Before that, they worked at Sunnybrook in various fundraising roles, including Development Officer for Corporations & Foundations, Corporate Partnership Marketing Officer, Event Coordinator for Signature Events, and Development Administrator.

Candace began their career as a Television Sales Coordinator at IMG, where they supported the Canadian Television Sales team as part of the internship program.

Overall, Candace Alfarero has a strong background in account management, corporate partnerships, and fundraising across both profit and nonprofit organizations.

Candace Alfarero holds a Bachelor of Business Administration (BBA) degree with a focus on Marketing from the Schulich School of Business at York University. Candace also obtained a Sport Administration Certificate in Marketing from York University. In addition to their formal education, Candace has acquired various certifications including being a candidate for the Chartered Marketer (CM) designation from the Canadian Marketing Association. Candace has also obtained certifications in Customer Analytics, Leading Virtual Meetings, Managing Experts, Marketing to Diverse Audiences, Salesforce for Marketers, and Skills for Inclusive Conversations from institutions such as Wharton Online and LinkedIn.

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