Hamza Siddiqui

Product Strategy Lead at Ephlux

Hamza Siddiqui has a diverse work experience in various marketing and digital strategy roles.

Starting in 2014, they worked as a Digital Marketing Executive at Webairy, where they focused on increasing brand awareness through marketing campaigns and conducting research on industry-related topics.

In 2015, they became a Product Marketing Specialist at Kimura MMA, where they led go-to-market growth activities and developed brand strategies on a global scale.

From 2016 to 2017, Siddiqui worked as a Digital Marketing Strategist at Cooperative Computing, where they sought new business opportunities and developed comprehensive action plans for projects.

In 2017, they joined Agency Partner Interactive as a Digital Marketing Lead, responsible for planning and executing marketing campaigns to drive customer acquisition and engagement. Hamza also served as a Customer Relationship Management Manager and an Account Manager during their time at the company.

Later in 2017, Siddiqui became the Marketing Lead at RDB LA, where they strategically built the brand and generated user advocacy on a global scale.

In 2018, they worked as a Paid Media Specialist at The Radical Group, and in 2019 they joined Ephlux as a Product Strategy Lead. At Ephlux, they offered industry-leading business solutions and worked with top-tier clients to streamline their operations.

In the same year, they also worked as a Digital Strategist & Content Creator at PX Pulse, focusing on revolutionizing patient experience with a multidisciplinary team.

Lastly, in 2017 and 2019, Siddiqui worked as the Head of Marketing at UpRiot, where they prioritized user experience and developed an understanding of the audience to reach people effectively.

Hamza Siddiqui attended Northwood University from 2012 to 2016, where they obtained a Bachelor of Business Administration (BBA) degree with a major in Marketing. In addition to their formal education, Hamza has obtained several certifications, including the Enterprise Design Thinking Practitioner certification from IBM in May 2020, the Fundamentals of Digital Marketing certification from Google in November 2019, and multiple certifications from Oracle, including Certified Pre-Sales Specialist for Oracle Service Cloud in April 2019, Certified Sales Specialist for Oracle Field Service Cloud in April 2019, and Certified Sales Specialist for Oracle Service Cloud in April 2019. Lastly, they obtained the Certified Presales Specialist certification for Oracle Field Service Cloud in March 2019.

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